Magazines have played an important role in influencing pop culture but now with competition from social media, sales of magazine have dwindled. In spite of dire predictions for print media, Ayesha Curry, author, TV host and wife to the Golden State Warriors player, Steph Curry believes this is the right time to debut her new lifestyle magazine, Sweet July. It will embody the Currys’ lifestyle and will incorporate topics such as family, friendship, food, community and home. The premiere issue, devoted to Being Present, encompasses four key areas: Community, Taste, Impact, and Self-Care, where Ayesha shares her guidance on finding gratitude in the everyday, practicing beauty rituals, feeling peace through time with family and friends, the joy of family dinners, throwing an epic lady's brunch, easy style, and much more. As everyone hankers down in quarantine, a new magazine might be just the right novelty to catch the eye.
“As the pandemic continues to affect the lives of our readers and their loved ones,” Doug Olson, president of Meredith Magazines thinks that “Sweet July’s uplifting approach to family, food and community creates a strengthened sense of togetherness that is needed right now.”
“As a woman of color, it’s important to me that media reflects real, relatable women, and I’m excited to create an outlet for young men and women that celebrates diversity and inclusivity,” explains Ayesha Curry.
The name, Sweet July was inspired by Ayesha’s strong connection to the month (she got married in July and each of her three kids has a birthday in the month). Sweet July is published under PEOPLE’s parent company, Meredith Corporation. It is available on newsstands nationwide now for $9.99, and at Meredith’s Magazine Store here. Beginning April 24, Sweet July will also be available via Amazon, Apple News+, Zinio, and the Barnes & Noble Nook.
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