Monday, October 12, 2020

Yara Shahidi's Barbie Shero Doll Introduces Young Girls to their Voting Rights

 We can look forward to a new season of Black Girl Power



Yara Shahidi, actress and activist has been honored for her social and political activism with her very own Barbie Shero Doll. Mattel as part of the toy company’s ongoing Role Model Series aims to inspire young girls by highlighting empowering female role models including Alex Morgan, Naomi Osaka and Adwoa Aboah. Today the grown-ish star has become one of the most influential celebrities of her generation speaking out on political issues, feminism, racism, STEM awareness and other social justice issues..

Now, ahead of the 2020 presidential election, Mattel is relaunching the collectable doll to encourage young people to learn more about the voting process and cast a ballot if they are able.  The doll rocks an Afro and the same Tory Burch “Vote” t-shirt the actress wore to the Eighteen X 18 Presents We Vote Next Summit in September 2018. 

The collectible doll “empowers the next generation of voters to stand up for what they believe in, emphasizes the importance of using one’s voice at every age, and shows young voters how they hold the power to help shape a better future,” a Barbie press release states. It retails for $29.99 and is available now for pre-sale exclusively on Amazon and barbie.com (the doll officially launches on Oct. 9).


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